MOF Advances Thai Agricultural Products to Global Markets at Thai Festival Tokyo 2026
The Marketing Organization for Farmers is promoting premium Thai agricultural products at Tokyo 2026, including mangoes, durian, and coconut water, to expand into Asian markets and increase farmer incomes.
Bangkok – The Marketing Organization for Farmers (MOF), under the Ministry of Agriculture and Cooperatives, is advancing its strategy to bring Thai agricultural products to international markets, with emphasis on promoting high-value tropical agricultural products to compete in the global marketplace.
MOF is preparing to participate in promotional and marketing activities for Thai agricultural products at Thai Festival Tokyo 2026 in Tokyo, Japan, a major platform for presenting Thai agricultural potential to international audiences, particularly the continuously growing Asian markets.
This initiative aligns with Thailand's BCG (Bio-Circular-Green Economy) model, which emphasizes economic development coupled with sustainability. MOF prioritizes upgrading agricultural product quality, promoting internationally-certified production, and increasing product value through innovation and technology.
At the festival, MOF will showcase exportable Thai agricultural products including mango with jasmine fragrance, aromatic coconut water, durian, golden banana, and tamarind. All products are premium quality selections under the "OR TOR KOR SELECT" brand, emphasizing strengths in quality, safety, and certified production standards such as GAP, GMP, and HACCP.
Additionally, business matching activities will be organized to connect Thai farmers and entrepreneurs with foreign importers and trade partners, opening new marketing channels, increasing trade value, and creating sustainable income for Thailand's agricultural sector.
MOF is committed to serving as a crucial link connecting Thai agricultural products from farms to global markets under the concept "From Thai Farms to Global Markets," while elevating the image of Thai agricultural products to international recognition standards.