Nott Panthawat Sends Team to Address Merchant Concerns, Develops Thai Mart to Better Serve Thai Traders and SMEs—Reveals 5 Major Problems Identified
Nott Panthawat's team met with Thai traders and identified five major problems plaguing e-commerce sellers, including unfair fees, logistics monopolies, and algorithm-driven visibility barriers. Thai Mart marketplace launches July 7 as an a
On May 14, 2026, Nott Panthawat Nakvisut announced Thai Mart marketplace developments, sharing that a meeting was held with the Thai E-Commerce Association (THECA) and parliamentary members to address structural problems and protect Thai business interests while hearing concerns from SME sellers affected by marketplace platforms.
Nott sent his Chief Operating Officer and Thai Mart team to listen to seller problems and incorporate feedback into platform improvements to better serve Thai traders and SMEs. Based on a survey of 8,000 shops, the five major problems identified are:
1. Gross Profit (GP) fees—frequently increased with unclear regulations 2. Price competition from foreign sources (China) and pricing pressures 3. Unfair platform refund policies 4. Monopolized logistics services—sellers cannot choose their own courier 5. Algorithm-based visibility barriers forcing merchants to purchase ads
Specific seller complaints included: – Some merchants lose money the more they sell due to cumulative fees (GP, affiliate commissions, ads, payment fees) – Products being counterfeited from China – Shipping issues where merchandise goes missing and sellers bear responsibility – Sellers pay taxes on shipping revenue that platforms collect as margin differences—an unfair burden – Thai merchants feel algorithm-blocked without paid advertising visibility – Frequent GP increases force constant price adjustments, confusing customers and losing sales to competitors – Merchants most want platforms to genuinely support Thai SMEs
Thai Mart's commitment: "Thai Mart promises to be a platform that fully supports Thai SMEs." Official launch July 7, 2026. #ThaiMart #MarketplaceOfThaiPeopleForThaiPeople