Surge! Foreign tourists flock to Thailand with 11.3 million visitors in first four months, generating over 555 billion baht
Thailand welcomed 11.3 million foreign tourists in the first four months of 2025, generating over 555 billion baht in revenue, with Chinese visitors surging 40% in recent weeks to lead all nationalities.
According to Nattareya Thawiwong, Permanent Secretary of the Ministry of Tourism and Sports, Thailand accumulated over 11.3 million foreign tourists from January 1 to April 26, 2025. Last week marked a strong recovery in short-haul market arrivals, with a 26% increase compared to the previous week. Chinese tourists led with over 100,000 arrivals, representing a 40% surge, while Taiwanese tourists climbed from 11th to 5th place among visitor nationalities.
The previous week recorded 536,401 total foreign arrivals, up 71,681 visitors or 15.42% from the week prior, averaging 76,629 tourists daily. The top five source countries were China (102,493), Malaysia (73,571), India (45,811), Russia (26,015), and Taiwan (18,482). Chinese and Malaysian visitors increased 37.31% and 20.91% respectively, while Taiwanese, Russian, and Indian tourists declined 41.93%, 15.32%, and 1.45% respectively.
The following week is expected to see increased arrivals driven by Labor Day holidays in multiple countries, normalized energy conditions in Thailand, the "Trusted Thailand" safety initiative, government travel facilitation measures, TM.6 card exemptions, and increased airline flights.
As of April 27, 2025, Thailand has accumulated 11.36 million foreign tourists from January 1 to April 26, generating approximately 555.6 billion baht in tourism revenue. The top five source markets were China (1.84 million), Malaysia (1.23 million), Russia (849,367), India (805,208), and South Korea (465,702).