The Tourism Authority of Thailand (TAT) launched the Amazing Thailand Roadshow to UK 2026 across the United Kingdom market between May 19-21, 2026, in Glasgow, Manchester, and London. The initiative brought 19 Thai tourism operators to conduct business negotiations with 228 UK-based travel businesses across the three cities, promoting Thai tourism offerings and reinforcing Thailand's positive image to British travelers. The event was opened by Nattawat Krishnamra, Thai Ambassador to London, at the Waldorf Hilton London.

Tat Governor Thapanee Kiatyirungroj highlighted that the UK remains a crucial tourism market for Thailand, with over one million British visitors arriving in 2025, reflecting strong demand recovery. This success is attributed to TAT's collaborative efforts with airlines on the Airline Focus strategy, which has resulted in expanded flight routes and increased service to Thailand. Currently, five airlines—Thai Airways, EVA Air, British Airways, Norse Atlantic Airways, and TUI UK—operate 35 weekly flights from the three cities with a combined weekly seat capacity exceeding 11,100.

The roadshow attracted overwhelming interest from UK travel businesses, with 228 British operators participating: 47 from Glasgow, 83 from Manchester, and 78 from London, plus 10 top-tier product managers. Thai participants included 19 operators (16 hotels and 3 destination management companies) from Bangkok (5), Krabi (5), Phuket (5), and Surat Thani (4). Beyond business negotiations, a UK Tour Operators' Panel Talk was held in Manchester to discuss travel trends, market competitiveness, and marketing strategies for Thai operators and tourism agencies.

The United Kingdom ranks among Thailand's top 10 source markets for quality international tourism, with Bangkok and Krabi among the most popular Thai destinations for British visitors.

At 9:30 AM on May 25, 2026, at the government complaint center within the old office of the Civil Service Commission, 30 representatives from the Thai Railway Labor Union (Sarawut Saranyong, union president, leading the group) submitted a letter to the Prime Minister requesting urgent resolution of the State Railway of Thailand's severe personnel shortage. The union demanded that the government accelerate approval of additional staff allocations to SRT and review the Cabinet resolution from July 28, 1998, which restricts new hires to no more than 5 percent of annually retiring employees. The union stated that this resolution has caused continuous personnel shortages at SRT, negatively impacting operational efficiency and public service delivery. At 9:40 AM, the group submitted the letter to government representative Somphap Nilphun, Prime Minister's Office advisor, who received it for forwarding to the Prime Minister and coordination with relevant agencies.

BURIRAM — On May 24, 2026, a Thai man searching for shellfish in a northeastern Thailand reservoir made an extraordinary discovery: a severed Buddha head lying underwater, which he initially mistook for a sack of discarded durian shells.

Nang Rong district police reported the find at approximately noon on Saturday at Nong Thalok reservoir in Nang Rong subdistrict. Deputy Police Lieutenant Karun Saengarun, an investigator at Nang Rong police station, said rescue workers and a diving team were dispatched after residents alerted authorities.

The reservoir, which spans more than 50 rai (about 20 acres), serves as a raw water source for the local tap water system.

The discoverer, identified as 29-year-old Tawan, told police he was diving for shellfish as usual when his foot struck what he thought was an underwater sack. "At first I thought it was a bag filled with discarded durian shells," he explained. "But when I opened it, I was shocked to find a Buddha head inside."

Fearing he might show disrespect to a sacred object, Tawan immediately contacted police without removing the artifact from the water.

Divers recovered the old fertilizer sack in approximately 10 minutes. Inside, they found a Buddha head measuring roughly 30 centimetres in height and width, weighing about 30 kilograms, with its top section appearing to have been cut off.

Police documented the discovery and transported the artifact to Nang Rong police station for examination. Authorities plan to consult experts from Thailand's Fine Arts Department to determine the statue's age and origin, and to investigate whether it was stolen from a temple.

On May 25, 2025, Sansiri Public Company Limited revealed that over 40 years and more than 500 quality projects nationwide, Sansiri as a real estate developer has prioritized residents' happiness through the "Every day…Life is Good" concept, which serves as a key standard for project development and after-sales service.

Beginning in 2024 with a major brand campaign that conveyed Sansiri's DNA through striking black-and-white cinematic style to communicate the company's intention to build homes that deliver good quality of life for everyone, in 2025 Sansiri elevates this concept to an even greater and deeper level.

The shift moves from "brand storytelling" to "resident storytelling" through the campaign video "The true story of Every day…Life is Good - CAT, VEGGIE, BOO!" inspired by real events in Sansiri projects and communities, featuring three authentic stories told by actual residents.

This reflects that "good life" is not limited to housing or beautiful home design, but rather a residential ecosystem that supports happiness in every dimension, becoming a model of a sustainable happy society that everyone truly experiences every day.

Sansiri's definition of "good life" is not merely a beautiful philosophy but a reality created through the organization's commitment to building strong foundations from the heart. The company has advanced three key dimensions to deliver genuine happiness every day: Good Neighborhood and Service—a warm community where people and neighbors help each other with heartfelt care and professional management of common spaces and resources (Good Common Space and Property Management), plus creative spaces and activities that connect people and their lifestyles (Good Community and Activity). These three components are the crucial gears that blend into a concrete definition of perfect living.

Over 40 years, Sansiri has meticulously developed and cultivated standards for caring for residents to create a model of sustainable good living. Today, all these intentions are proven "true" through three resident videos that don't just tell personal experiences but confirm the highest commitment to transforming residential spaces into places of happiness, community, and good living every day in Sansiri projects.

Meet "CAT, VEGGIE, BOO"—three real stories confirming that "Everyday…Life is Good": THE CAT OF T77: When one cat goes missing, an entire community's hearts connect. The story began when a black cat from a Vietnamese restaurant disappeared, but this wasn't just about the cat owner—the power of neighbors in the T77 Community brought them together.

The Tourism Authority of Thailand's domestic market division showcased strong first-quarter results from January to March 2025, generating 275,037 million baht in tourism revenue across the country with a 2.21% increase compared to the same period last year. The agency welcomed 51.2 million domestic visitor arrivals, up 2.04%, with average spending of 3,867 baht per person per trip and hotel occupancy rates averaging 74.89%. Revenue distribution across regions showed the Central and Western regions leading with 53,010 million baht, followed by the South with 52,412 million baht, and Bangkok with 51,281 million baht. Top-performing provinces included Bangkok, Chon Buri, Chiang Mai, Chiang Rai, Prachuap Khiri Khan, Phuket, Phetchaburi, Krabi, Kanchanaburi, and Surat Thani.

For the second half of the year from June through September 2025, the authority is implementing a comprehensive domestic tourism stimulus under the campaign 'Thai Charm: Feel All The Feelings,' leveraging the viral popularity of singer LISA, who serves as Thailand's tourism brand ambassador. The 45 Tourism Authority offices and two tourism centers nationwide will showcase the '5 Must Do in Thailand' travel experience concept through festivals, activities, routes, and promotions coordinated with partner airlines, hotels, travel platforms, credit card companies, and private sector partners. The initiative spans all five regions with 26 campaigns and 27 events designed to increase travel frequency, distribute tourism revenue, and promote sustainable travel practices.

The Central region campaign emphasizes 'Travel Central, Travel Close, Travel Easy, Travel Now' with five campaigns and four highlight events targeting high-value tourism segments including food enthusiasts, health-conscious travelers, pet lovers, and childless couples, while promoting diverse experiences from coastal destinations to natural attractions, local communities, and floating markets. The Northeast region campaign highlights 'Isan Traditions: The Path of Faith' with five campaigns and five events celebrating regional culture, festivals, faith-based attractions, music, and lifestyle. The Eastern region offers 'Colors of the East' with five campaigns and five events combining coastal and forest attractions, local culture, distinctive cuisine, fruit orchards, sports tourism, and health-focused travel experiences.

Deputy Agriculture and Cooperatives Minister Piyarat Chiyapairat revealed her plan following an official inspection visit to Mae Chan and Mae Sai districts in Chiang Rai on May 24, 2025. The ministry aims to promote high-value agriculture, product value-added processing, and strengthen cooperative efficiency. She met with young farmer groups at Mae Chan Municipal Market before visiting the Nan Non Durian Community Enterprise in Khui Khai subdistrict, which grows durians on volcanic soil at Doi Nan Non. These durians possess unique dense flesh, fragrant aroma, and are harvested later than other regions (July-August), commanding premium prices. The group requested support for infrastructure, processing facilities, freeze-dry equipment, and irrigation systems. Chiyapairat recommended upgrading the community enterprise to cooperative status to access low-interest financing and connecting with Khao Luang-Khun Nam Nang Noi National Park to develop a one-day agro-tourism route marketing "earth-guardian durians" for sustainable income.

The deputy minister also visited Mae Sai Agricultural Cooperative (Sri Muang Chum branch), a financially healthy cooperative with green-rated financial health status and transparent management through mobile applications. It features solar panel installation reducing electricity costs by 50%, serving as a clean energy model. She supported introducing financial monitoring programs for cooperatives to track quarterly financial risks and prevent fraud.

She reviewed a water diversion project from Mae Sai River through pipelines to supply over 20,000 rai of agricultural land in Sri Muang Chum subdistrict and inspected the RMC.1 water intake structure at Ban Muang Daeng to establish systematic water management and address agricultural contamination.

Chiyapairat concluded by monitoring a rice field group project at Ban San Sai Noi in Ban Dai subdistrict using alternating wet-dry technology combined with red earthworms, substantially reducing greenhouse gas emissions. The group requested support for rice dryers and mills to prevent grain damage and maintain quality. The ministry will consider continued support. On this occasion, the deputy minister distributed production inputs including mushroom spawn, biofermented extract, vegetable seeds, chemical fertilizers, and high-quality organic fertilizers to farmers to reduce costs and enhance modern agricultural efficiency.